I got reminded a couple of times last week that I haven’t posted any music lately. Here I was thinking that no one paid any attention to what I was posting up. I promised those people that I would get back into it on the regular, so this is my first mix of the month in about 6 months. It’s not a new mix, but it has been on high rotation for me since I got hold of it last year.
This mix comes from remixer-in-demand and one third of The XX, Jamie XX. Apparently he was commissioned by uber-cool Parisian/online store Colette to produce this, and it was given away free with purchase.
There is a reasonably chunky vein of dubstep running through this mix, but it also has enough UK garage and more downbeat electronic vibes thrown in to keep it interesting. I totally love that track from The Streets he drops at the beginning, which is apparently an old B-side on one of the single versions of ‘Has it Come to This?’. There are plenty of other highlights. Check the track list below and get amongst it.
Jamie XX – Mix for Colette 2010
- Electrelane – I Only Always Think
- The Streets – Streets Score
- The XX – Crystalised (DarkSky Remix)
- Silentone – Beat For
- Rossi B & Luca – Jah No Dead
- Clubroot – Lucid Dream
- Darkstar – Aidy’s Girl Is a Computer
- Burial – Unite
- Fantastic Mr Fox & Rich Reason – Lo-Fi-Ve
- Joy Orbison – Hyph Mngo
- Skream – Trapped In a Dark Bubble
- Silentone – Dub Plate 1
- Aardvarck – One1
- James Blake – Sparing The Horse
- Boogaloo Crew – Hedgehog Sound
- Zomby – Expert Tuition
- Deadboy – Heartbreaker
- Bad Autopsy – Psionic Terror
- Cooly G – Narst
- zed bias – To the left (test)
- MJ Cole feat. Serocee – AO (MJ’s Open Your Gob Dubb)
- DJ Champion – Motherboard
- Bertrand Dupart – Ketokole (Boddhi Satva Ancestrial Mix)
- Fantastic Mr Fox – Plimsoul
- Emvee – Glitch Dub
- Dorian Concept – Trilingual Dance Sexperience
- The XX – Islands (Jamie XX Remix)
- Silentone – You’ve Got No Love (Feat. Nigh)
- Egypt – In The Morning (Original Club Mix)
Grab the Jamie XX mix for Colette [right click, save as]
If you dig this I can thoroughly recommend you pick up Jamie XX’s remix album that he did with Gil Scott-Heron, We’re New Here.
Last week saw KFC’s legendary bunless belly builder, the Double Down, reach New Zealand shores. Media commentators are describing it as a triumph of marketing, variously attributing it to an excellent public relations campign, social media campaign, or even suggesting there may have been some dodgy paid promotional shill type activity.
What I think they have failed to realise is that ultimately this is a marketing triumph because KFC had the balls to do something that was worth talking about.
People were always going to talk about a fatty, calorific, and possibly extremely delicious (depending who you talk to) burger. Not just a burger though, a burger unlike any you can get from any other fast food outlet. KFC New Zealand knew that by bringing it they would polarise portions of the New Zealand population. On one side you would have people crying foul at them pedaling a “heart attack in a box”, and on the other legions of adoring fans defending their right to eat anything they deem delicious.
Whether you think that the Double Down is a artery-clogging abomination or the pinnacle of protein provision, you have to admit that what KFC did well was to create a product that was worth talking about. On national news, on facebook, and around the water cooler. It truly is a remarkable piece of food.
This is what your marketing department should be thinking about. Not just your catchy new slogan, clever TV ad, or discount promotion, but how you can make your product or service something that is worth talking about. If they can do that you don’t need to worry so much about your advertising budget.
(For the record, I have yet to try one.)
Things have gotten awfully quiet around here lately, but there is a good reason for it. Felicity and I have been furiously planning and scheming about our forthcoming move to Vancouver.
It will probably come as no surprise to anyone that has talked to me since I came back from my 5 week adventure around BC last year. I fell in love with the country, the people, and the lifestyle up in Vancouver, so it seemed inevitable that I would be headed back at some point for an extended period. Luckily Felicity didn’t take much convincing that coming along for the ride was a good idea.
Having said that, I am really going to miss all my wonderful friends and family here in NZ. You guys all rock.
So I have been busy the past few weeks selling all my worldly possessions, and making sure I get out and enjoy my last few weeks here in my beloved home country.
I am off on June 19, and after a exploring the west coast of the US we will be setting ourselves up in Vancouver around a month after that. I can’t wait.
If you are based in Vancouver (or know someone who is) and you would considering hiring an experienced marketer who is particularly good at web/digital stuff from little old New Zealand I would love to hear from you.
Beautiful shot of our soon-to-be home, downtown Vancouver, from ecstaticist on flickr
